PORTFOLIO
PORTFOLIO
I’m Lexi, a creative based in the great city of Hamilton, Ontario. For over a decade, I’ve been a professional creator, thrilled by the challenge of translating intangible ideas into tangible visuals and products. From co-leading Toronto’s top event stationery design studio, to being a one-woman creative department for a prominent hospitality group, I like to get my hands dirty.
LEXI McKENNA
Graphic Designer | Content Creator | Creative Director
Expertise
Can’t stop, won’t stop.
True creatives can’t turn it off. As an interior enthusiast, I’m inspired by visiting thoughtfully designed spaces that bring a cohesive, experiential element to a brand’s identity. Whether for work or play, seeking out what’s fresh and innovative on the brand side of the hospitality industry is my favourite way of recharging my creative batteries.
Forever goal-setting.
Amongst my exhaustive list of personal creative goals, is tackling the branding & interior design of a short-term rental property as a comprehensive brand identity project.
What I’m excited about now.
Crafting the full brand identity for an upcoming RTD cocktail launch.
Noteworthy.
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In July 2020, I was featured in Air Canada’s En Route Magazine as one of Canada’s Pandemic Heroes for creating a collection of illustrated colour-in postcards encouraging human connectedness. All sales were donated in support of front-line workers in the medical field.
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Custom color-in postcards created for the Belgian Moon Brewery Box to engage customers during the COVID-19 closure.
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“Industry Spotlight” segment featuring Paper & Poste as a key player in the world of event branding & marketing design.